Content Creator

Business marketing skill for creating engaging content across various platforms and formats.

Category: Writing

About this skill

A business marketing skill designed for content creation. Helps generate engaging marketing copy, social media posts, blog articles, and promotional content tailored to your brand voice and target audience.

Source and installation instructions

Installation

  1. Clone claude-code-templates repository
  2. Navigate to content-creator skill directory
  3. Integrate with your AI workflow

Documentation

Content Creator

Professional-grade brand voice analysis, SEO optimization, and platform-specific content frameworks.

Keywords

content creation, blog posts, SEO, brand voice, social media, content calendar, marketing content, content strategy, content marketing, brand consistency, content optimization, social media marketing, content planning, blog writing, content frameworks, brand guidelines, social media strategy

Quick Start

For Brand Voice Development

  1. Run scripts/brand_voice_analyzer.py on existing content to establish baseline
  2. Review references/brand_guidelines.md to select voice attributes
  3. Apply chosen voice consistently across all content

For Blog Content Creation

  1. Choose template from references/content_frameworks.md
  2. Research keywords for topic
  3. Write content following template structure
  4. Run scripts/seo_optimizer.py [file] [primary-keyword] to optimize
  5. Apply recommendations before publishing

For Social Media Content

  1. Review platform best practices in references/social_media_optimization.md
  2. Use appropriate template from references/content_frameworks.md
  3. Optimize based on platform-specific guidelines
  4. Schedule using assets/content_calendar_template.md

Core Workflows

Establishing Brand Voice (First Time Setup)

When creating content for a new brand or client:

  1. Analyze Existing Content (if available)

    python scripts/brand_voice_analyzer.py existing_content.txt
    
  2. Define Voice Attributes

    • Review brand personality archetypes in references/brand_guidelines.md
    • Select primary and secondary archetypes
    • Choose 3-5 tone attributes
    • Document in brand guidelines
  3. Create Voice Sample

    • Write 3 sample pieces in chosen voice
    • Test consistency using analyzer
    • Refine based on results

Creating SEO-Optimized Blog Posts

  1. Keyword Research

    • Identify primary keyword (search volume 500-5000/month)
    • Find 3-5 secondary keywords
    • List 10-15 LSI keywords
  2. Content Structure

    • Use blog template from references/content_frameworks.md
    • Include keyword in title, first paragraph, and 2-3 H2s
    • Aim for 1,500-2,500 words for comprehensive coverage
  3. Optimization Check

    python scripts/seo_optimizer.py blog_post.md "primary keyword" "secondary,keywords,list"
    
  4. Apply SEO Recommendations

    • Adjust keyword density to 1-3%
    • Ensure proper heading structure
    • Add internal and external links
    • Optimize meta description

Social Media Content Creation

  1. Platform Selection

    • Identify primary platforms based on audience
    • Review platform-specific guidelines in references/social_media_optimization.md
  2. Content Adaptation

    • Start with blog post or core message
    • Use repurposing matrix from references/content_frameworks.md
    • Adapt for each platform following templates
  3. Optimization Checklist

    • Platform-appropriate length
    • Optimal posting time
    • Correct image dimensions
    • Platform-specific hashtags
    • Engagement elements (polls, questions)

Content Calendar Planning

  1. Monthly Planning

    • Copy assets/content_calendar_template.md
    • Set monthly goals and KPIs
    • Identify key campaigns/themes
  2. Weekly Distribution

    • Follow 40/25/25/10 content pillar ratio
    • Balance platforms throughout week
    • Align with optimal posting times
  3. Batch Creation

    • Create all weekly content in one session
    • Maintain consistent voice across pieces
    • Prepare all visual assets together

Key Scripts

brand_voice_analyzer.py

Analyzes text content for voice characteristics, readability, and consistency.

Usage: python scripts/brand_voice_analyzer.py <file> [json|text]

Returns:

seo_optimizer.py

Analyzes content for SEO optimization and provides actionable recommendations.

Usage: python scripts/seo_optimizer.py <file> [primary_keyword] [secondary_keywords]

Returns:

Reference Guides

When to Use Each Reference

references/brand_guidelines.md

references/content_frameworks.md

references/social_media_optimization.md

Best Practices

Content Creation Process

  1. Always start with audience need/pain point
  2. Research before writing
  3. Create outline using templates
  4. Write first draft without editing
  5. Optimize for SEO
  6. Edit for brand voice
  7. Proofread and fact-check
  8. Optimize for platform
  9. Schedule strategically

Quality Indicators

Common Pitfalls to Avoid

Performance Metrics

Track these KPIs for content success:

Content Metrics

Engagement Metrics

Business Metrics

Integration Points

This skill works best with:

Quick Commands

# Analyze brand voice
python scripts/brand_voice_analyzer.py content.txt

# Optimize for SEO
python scripts/seo_optimizer.py article.md "main keyword"

# Check content against brand guidelines
grep -f references/brand_guidelines.md content.txt

# Create monthly calendar
cp assets/content_calendar_template.md this_month_calendar.md